LUÜNA Achieves B Corp Certification

We're so excited.

After months or work, LUÜNA is now officially B Corp certified. This recognises our endless commitment to business that does good, both with the products we create, but also in the way we operate, from our supply chain practices to our employee wellbeing policies and everything we do in-between and beyond. This is an important step in an industry known for its lack of transparency and accountability.

What exactly is B Corp?

Certified B Corporations, or B Corps, are companies verified to meet high standards of social and environmental performance, transparency, and accountability. It is the world's most recognised standard in this area.

Certification is a complex process and can take anywhere from six months to even years. This is because B Corp's rigorous standards of social and environmental performance, transparency and accountability cover all areas including Workers, Community, Environment, Customers and Governance. Learn more about the process and criteria here.

And we're in good company!

Fellow B Corps include some of our favorites such as Patagonia, All Birds, Etsy, Ben & Jerry's, TOMS and Innocent Drinks.

LUÜNA and B Corp

Why do we need B Corps?

Our most challenging global problems cannot be solved by governments and non-profits alone. By harnessing the power of their business, B Corps commit to positively impact all stakeholders – workers, communities, customers, and our planet. In fact, B Corps are aiming to hit the UN’s 17 Sustainable Development Goals (SDGs), which are:

.

  • NO POVERTY
  • ZERO HUNGER
  • GOOD HEALTH & WELLBEING
  • QUALITY EDUCATION
  • GENDER EQUALITY
  • CLEAN WATER & SANITATION
  • AFFORDABLE & CLEAN ENERGY
  • DECENT WORK & ECONOMIC GROWTH
  • INDUSTRY, INNOVATION & INFRASTRUCTURE
  • REDUCED INEQUALITY
  • SUSTAINABLE CITIES & COMMUNITIES
  • RESPONSIBLE CONSUMPTION & PRODUCTION
  • CLIMATE ACTION
  • LIFE BELOW WATER
  • LIFE ON LAND
  • PEACE & JUSTICE STRONG INSTITUTIONS
  • PARTNERSHIPS TO ACHIEVE THE GOAL

How does LUÜNA support the SDGs?

Our work strives to support all SDGs but sits primarily at the intersection of a few key goals. 

UNSDGs

No Poverty

Through our impact business model, we use 1% of our annual revenue to provide period products and body literacy resources to vulnerable women and girls. On top of this, LUÜNA Giving Campaigns are launched in collaboration with our corporate, school and university partners, helping us increase the amount of people we serve every year.

Good Health & Well-being

All products in our range unite the best of Traditional Chinese and modern wellness practices. Our use of organic, medical-grade and synthetic-free materials enhance comfort and ensure long-term health. 

Gender Equality

Our award-winning programs enable companies, schools and universities to provide sustainable period care amenities, alongside menstrual equity training and education for all.

Responsible Consumption & Production

We work with production partners who share our values, safeguarding the wellbeing of their workers and striving with us to seek out and adopt the most sustainable practices.

Life Below Water & Life On Land

Creating organic and reusable products was a great first step in reducing harmful waste. In 2022, we worked to enhance the sustainability of our entire service offering. Now, our online platform allows for packaging-lite subscription options with carbon neutral delivery, further reducing our footprint on the planet we love.

 
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If you have any more questions for our team, you can always reach out to us at hello@luuna-naturals.com.


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